IDENTIV & Narravero: From Data Tap to Trusted Insight

The Digital Product Passport (DPP) Becomes a Reality

The Digital Product Passport (DPP) has moved beyond theory. A new partnership between Identiv and Narravero makes it real – and relevant.

With growing regulatory pressure from the EU’s Ecodesign for Sustainable Products Regulation (ESPR), companies face the challenge of implementing Digital Product Passports at scale. The challenge is both technical and strategic: How can product data be made accessible, auditable, and engaging – not just for auditors, but also for end users?

What the Partnership Enables

This is exactly where the partnership between Identiv, a global leader in NFC and IoT technology, and Narravero, a specialist in regulatory logic and product data experiences, creates immediate value.

• Tap-basierter Zugriff auf verifizierte Produktdaten: Identiv’s secure NFC technology allows consumers, retailers, or inspectors to access relevant product data directly from the physical product – with a single tap.
• ESPR-Compliance, umsetzbar gemacht: Narravero translates legal requirements into data structures and content flows that meet EU standards and can be deployed across product lines.
• Skalierbare Infrastruktur für Pilotprojekte und Rollouts: The solution is designed to work on both a small and large scale – enabling rapid prototyping and reliable expansion across SKUs or brands.

Real value for stakeholders: From ingredient transparency in beauty to circularity claims in electronics – the Digital Product Passport becomes a meaningful touchpoint for trust, engagement, and sustainability.

The DPP is not just a regulatory checkbox – it’s a strategic interface between product, data, and people. This partnership is a step-change toward making that interface work in the real world.

— Thomas Rödding, CEO Narravero

Read the official announcement by Identiv

👉 Identiv partners with Narravero to accelerate DPP adoption and compliance