From Tap to Trust: How the Partnership Between Identiv and Narravero Brings the Digital Product Passport to Life
- Lioba Galliet
- Jul 3
- 2 min read
Updated: 5 days ago
The Digital Product Passport (DPP) has moved beyond theory. A new partnership between Identiv and Narravero makes it real – and relevant.
With growing regulatory pressure from the EU’s Ecodesign for Sustainable Products Regulation (ESPR), companies face the challenge of implementing Digital Product Passports at scale. The challenge is both technical and strategic:How can product data be made accessible, auditable, and engaging – not just for auditors, but also for end users?
This is exactly where the partnership between Identiv, a global leader in NFC and IoT technology, and Narravero, a specialist in regulatory logic and product data experiences, creates immediate value.
What the partnership enables
Tap-based access to verified product data
Identiv’s secure NFC technology allows consumers, retailers, or inspectors to access relevant product data directly from the physical product – with a single tap.
ESPR compliance, made actionable Narravero translates legal requirements into data structures and content flows that meet EU standards and can be deployed across product lines.
Scalable infrastructure for pilots and rollouts
The solution is designed to work on both a small and large scale – enabling rapid prototyping and reliable expansion across SKUs or brands.
Real value for stakeholdersFrom ingredient transparency in beauty to circularity claims in electronics – the Digital Product Passport becomes a meaningful touchpoint for trust, engagement, and sustainability.
The DPP is not just a regulatory checkbox – it’s a strategic interface between product, data, and people,This partnership is a step-change toward making that interface work in the real world.
Thomas Rödding, CEO Narravero
Read the official announcement by Identiv
