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Podcast GreenShift Talk: „Do we consume more sustainably when products ‚talk‘ to us, Herr Rödding?“

Inga Kastens, Narravero, and Kirsten Newquist, Identiv, in Moove the Needle on the Digital Product Passport as the new way of communication.


What if products told us their stories—instead of just sitting silently on the shelf? In podcast GreenShift Talk, Thomas discusses with Julia Bittermann how the Digital Product Passport (DPP) makes this possible. Suddenly, we know not just whatwe’re buying, but where it comes from, how long it will last—and what it could become next.


Why the DPP is changing how we consume: 


  • No greenwashing, just facts: Repairable? Recyclable? The DPP gives you the answer—not the ad.

  • Secondhand goes first class: With one click, prove your "pre-loved" product is worth more than its price tag.

  • Sustainability that’s actually fun: Imagine your vacuum cleaner reminding you it’s time for maintenance—beforeit breaks down.

The question isn’t whether we’ll consume more sustainably—it’s how easy it can be. Tune in now, listen to the new podcast episode and discover why products that "talk" make us all a little smarter.

 





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