Skip to content

Digital Product Passport for Sustainability Managers

With the Digital Product Passport, you make sustainability measurable, traceable, and tangible – for customers, stakeholders, and regulators alike. Transparent material sourcing, CO₂ data, and recyclability information embedded directly into the product strengthen trust, differentiation, and brand value.

design function logo
keuco-logo
Logo_cor
Logo_Marbert
Logo_bonprix
Logo

Sustainability is becoming mandatory - and a strategic opportunity

From 2026 onward, the Digital Product Passport will require transparent, verifiable, and fully documented sustainability information. Sustainability teams face the challenge of consolidating data from complex supply chains, meeting ESG requirements, and strengthening the brand at the same time.

 



Complex supply chains

Materials, components, and production processes must be documented in a traceable manner. Fragmented data reduces transparency and increases the risk of errors or greenwashing.

ESG & regulatory requirements

CO₂ balances, recycling rates, raw material origins, and certifications must be complete, accurate, and audit-proof – otherwise companies risk penalties and reputational damage.

Lack of transparency for customers

Sustainability information is often scattered or difficult to access. Customers who want to make conscious purchasing decisions cannot easily find all relevant details – resulting in lost trust and differentiation.

High manual effort

Sustainability data is frequently compiled from various systems and suppliers. Without automation, workload increases, errors occur, and data quickly becomes outdated.

Brand & reputation risk

Incomplete or unverifiable sustainability claims can damage brand image and customer trust. As a result, sustainability initiatives lose impact.

Your brand - experienced directly through the product

With Narravero, the Digital Product Passport becomes a new communication channel between brand and customer. Experience how product information, sustainability data, and brand stories come to life on every smartphone – intuitive, interactive, and measurable.

Free whitepaper
 

Turn Products into Relationships

The Digital Product Passport (DPP) closes the gap after purchase – transforming products into active brand channels. Discover how leading companies use the DPP to create storytelling, data-driven communication, and real customer engagement. No theory – but new ways to interact directly through the product.

Free whitepaper
 

Introducing the Digital Product Passport (DPP) to your Company, including a Checklist

The Digital Product Passport (DPP) closes the post-purchase gap and turns products into active brand channels. Find out how leading companies are using the DPP to create data-driven stories and build genuine customer loyalty. There's no theory involved, just new interaction channels directly on the product.

The Digital Product Passport for Transparent & Verifiable Sustainability

With Narravero, the Digital Product Passport becomes a strategic tool. It enables transparent supply chains, verifiable sustainability documentation, and credible ESG communication – directly embedded in the product.

Storytelling Brand_1

Provide structured information on material origin, recyclability, production processes, and available CO₂ metrics within the DPP.

 

 

Cross Upselling_1

Use the structured sustainability data stored in the DPP as a reliable foundation for ESG reports, circular economy documentation, and internal analysis.

 

Kundendaten & Insights

 

 

Integrate repair instructions, take-back options, or spare parts directly into the DPP. This supports more sustainable product use and extended life cycles.

 

Sustainability_1

CO₂ metrics, recycling rates, and material origins are presented transparently and verifiably – forming the basis for credible and traceable sustainability claims.

 

 

Kreislauf_1

Narravero can be seamlessly integrated into ERP, PLM or sustainability systems. The data structured in the DPP can be reused for ESG reporting, marketing or product development.


Transparent sustainability data - Verifiable & Audit-Ready

Clear, verifiable ESG information across the entire product life cycle

With Narravero, you centrally consolidate relevant sustainability and material data in the Digital Product Passport. Existing CO₂ metrics, certificates, proof of origin, recycling rates, or repair information are structured, traceable, and audit-ready. This creates transparency, supports consistent ESG communication, and enables structured, scalable compliance with regulatory requirements.

DE_DppSettings
From Product to Digital Touchpoint

Scan. Understand. Decide.

Use cases
 

Beyond Compliance: The DPP as a Strategic Lever for Sustainability


With Narravero, the Digital Product Passport becomes a key building block for making sustainability measurable, traceable, and impactful – from product to supply chain.

 

Storytelling Brand_1

Credible sustainability communication

Transparent CO₂ balances, material origins, and recyclability enable traceable sustainability communication toward customers and stakeholders. This builds trust and clearly positions your brand.

Sustainability_1

Efficient ESG & CSR reporting

Relevant data for reports, certifications, and audits is centrally consolidated and structured. Manual effort is reduced, error risks decrease, and regulatory compliance is supported.

Circuit_1

Circular economy & product lifecycle management

Repair guides, spare parts, and take-back options can be provided directly in the DPP – supporting longer product use, repair, and reuse.

Regulation _1

Supply chain transparency & risk minimization

Material origins, certificates, and supplier ESG data are provided transparently and traceably. Risks can be identified early, greenwashing reduced, and compliance processes strengthened.

After Sales_1

Brand value & differentiation

Transparent sustainability information creates a foundation for differentiation. Customers gain clear insights into product characteristics – at the point of sale and online.

Customer data & insights

Integration into digital ecosystems

Narravero integrates with existing ERP, PLM, and sustainability systems. Teams across marketing, product management, and compliance access a shared, structured data foundation.

Linus-Weistropp
Linus Weistropp, Marketing Director
SuperBioMarkt AG
Logo_Superbiomarkt

“At SuperBioMarkt, we have nothing to hide – and neither do our partners on farms or within our supply chain. With Narravero, we have a digital and development partner who is just as intrinsically motivated as we are to drive change forward. Through innovation, outstanding IT solutions, and a spirit of collaboration, we are creating real, sustainable change in purchasing behavior.”

DPP as an industry solutions

Discover the Digital Product Passport in your Industry

Narravero supports sustainability teams across a wide range of industries in strategically leveraging the Digital Product Passport for ESG reporting, supply chain transparency, and sustainable product strategies.

FAQ - Digital Product Passport for Sustainability Managers

What sustainability information can be stored in the DPP?

The DPP can include material origin, CO₂ balances, recyclability, production processes, repair and disposal information, as well as certifications. All data is centrally structured, traceable, and audit-proof.

 

How does the DPP support ESG and CSR reporting?

Relevant data can be used in a structured way for internal reports, certifications, or external audits. Manual preparation is reduced, error risks decrease, and transparency increases.

Can the DPP support the circular economy?

Yes. Repair guides, spare parts, and take-back options can be integrated directly into the DPP, enabling longer use, recycling, and reuse of products.

How does the DPP ensure supply chain transparency?

The DPP enables structured integration of supplier data. Origin, certificates, and ESG-related information can be documented transparently and provided in an audit-ready format.

How does the DPP help avoid greenwashing?

Sustainability claims are stored centrally, verifiably, and audit-proof. Marketing teams, auditors, and customers can clearly verify that claims are transparent and substantiated.

Is the DPP suitable for international use?

Yes. Content can be provided in multiple languages, centrally managed, and rolled out globally – supporting international markets and consistent sustainability communication.

How does the DPP integrate into existing systems?

Narravero enables seamless integration into ERP, PLM, or sustainability systems. Data can be directly reused for ESG reports, product development, and marketing – without system breaks.

Narravero In practice

Live Demo: Experience the Digital Product Passport in Action

In a free live demo, we show you how to use the Digital Product Passport to centrally capture ESG data, provide traceable documentation, and support sustainability goals across the product lifecycle.

2023_07_06_narravero_www.paulpopanda.de_46 (2)
Jens Herzog

Jens brings deep expertise in IT architectures, data management, and compliance requirements. He demonstrates how to securely, efficiently, and scalably integrate the DPP into existing ERP, PLM, and LCA systems – including automated workflows, audit trails, and version management. With Jens, your DPP becomes stable, transparent, and low-maintenance.

2023_07_06_narravero_www.paulpopanda.de_88 (1)
Deborah Walsleben

Debbie combines expertise in digital transformation strategies with a strong understanding of IT processes. She supports you in automating data flows, optimizing interfaces, and improving collaboration between IT and business teams. With Debbie, the Digital Product Passport becomes a scalable and secure platform for your organization.